Lights, Camera, Odor: Fighting Foul Odors In Luxury Cinemas

By June 25, 2014November 30th, 2018Hospitality

When you take your seat in a dark movie theater, your other senses are heightened: the audio experience is almost otherworldly, and your sense of smell is off the charts. As such, it’s important for cinema proprietors to fight odors that can live throughout a movie theater.

Typical movie theater complexes serve an assortment of candy, popcorn, and soda, which can get stuck on seats and “glued” onto floors and carpeting. While this can absolutely cause odor problems, luxury movie theaters and “dinner” theaters offer even more food and beverage options, ranging from nachos to a full dinner with beer and wine.

The smells from cooking, food spillage, cheap booze and sour wine dropped on carpets can be a challenge to eliminate. When you add in no outside ventilation and limited air circulation, it is all too easy for odors to linger.  

Since these new luxury cinemas charge a much higher premium, patrons want to feel comfortable at all times – as they would in a traditional high-end restaurant.

This is where a sound odor management strategy comes into play. Fresh Wave IAQ non-toxic odor products can eliminate the foulest of odors, and are 100 percent eco-friendly. The solutions contain no harmful VOCs, no fragrances, and no alcohol, making them safe to use in any environment, especially one where food is served.

Fresh Wave IAQ products for fighting foul odors in movie theaters include:

  • Air & Surface Products: Ideal for rapid, targeted odor control, Fresh Wave IAQ Air & Surface products instantly bonds to, and eliminates, odor molecules in the air, as well as those that have penetrated or are resting on top of fabrics or surfaces.
  • Carpet & Upholstery Products: When doing heavy carpet and upholstery cleaning through the theater, cleaning staff can simply add Fresh Wave IAQ Carpet & Upholstery Additive to their carpet steam cleaners.
  • Gel Products:  The Fresh Wave IAQ Gel Products are completely non-toxic and have a continuous release formulation that works round-the-clock to provide constant odor elimination, day or night, in a restaurant setting.
  • Gel Wall Mount Units: The Fresh Wave IAQ Gel Mount Units are ideal for windowless rooms like those in a movie theater, and hold Fresh Wave IAQ Gel containers out of sight and out of the way.

The next time the lights dim and the movie begins, make sure your patrons are focused on their senses of sight and hearing; if you want them to focus on smells, don’t let it be caused by foul odors … just make more popcorn.